Along with the launch of our new website and blog, we originally introduced a new logo design that held deep meaning for us.

As we revisit it now, we find that its message still holds true.

It may sound a little cliché, but the road to financial security is most definitely a journey. We start out in one place with a destination in mind. Before reaching the end-point we experience beautiful outlooks and fast-paced travel, as well as abrupt halts and frustrating detours. Sound anything like your adventures in saving for retirement – especially in the past decade? It’s a journey full of ups and downs, risks and opportunities.

The wisdom is in the planning. We wholeheartedly believe that it is in the process of planning for your short- and long-term needs that the greatest benefit is achieved. It is where together we discover your goals and dreams, help you understand the reality of your financial situation, educate you about your options, apprise you of opportunities that accompany market upswings, recommend alternate strategies to address downside risks, and monitor your progress.

Our logo continues to serve as a visual reminder of this purpose – to travel with you as a guide along your road to financial security. Just as it did then, it reflects who we are and why we do what we do.

Along with the launch of our new website and blog, we are so happy to show off a new logo design, too.

It may sound a little cliché, but the road to financial security is most definitely a journey. We start out in one place with a destination in mind. Before reaching the end-point we experience beautiful outlooks and fast-paced travel, as well as abrupt halts and frustrating detours. Sound anything like your adventures in saving for retirement – especially in the past decade? It’s a journey full of ups and downs, risks and opportunities.

The wisdom is in the planning. We hole-heartedly believe that it is in the process of planning for your short- and long-term needs that the greatest benefit is achieved. It is where together we discover your goals and dreams, help you understand the reality of your financial situation, educate you about your options, apprise you of opportunities that accompany market upswings, recommend alternate strategies to address downside risks, and monitor your progress.

What’s so important about a new logo, you ask? Our logo is now a visual reminder of our purpose –to travel with you as a guide along your road to financial security.

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